Apple is closing in on a deal to buy Dr. Dre and Jimmy Iovine’s Beats By Dre audio company. The deal would be worth approximately $3.2 billion and encompass the newly launched streaming service Beats Music as well as its brand of headphones and audio equipment. This will be Apple’s biggest investment to date, and will crush all of the partnerships between Microsoft & Android products who use Beats technology in their respective mobile devices and computers. This will also propel Dr. Dre to the top of Hip-Hop’s Forbes List surpassing Diddy, Jay Z & other rap businessmen as the first rap billionaire.
All from one innovative product. Kudos to Dr. Dre.
Via Financial Times.